Bullseye-Genetics: A new Holstein-breeding program with lots of expertise

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In an era where mergers and cooperatives generate headlines within the breeding industry, the founding of new breeding companies is a rarity. Despite this, the industry has recently seen the establishment of several private and surprisingly successful breeding programs in North America. Now Europe also as a newcomer to the international breeding business. With Bullseye-Genetics, a new venture is hitting the road, and not without the appropriate expertise. Quite the opposite in fact. The German company has the potential to quickly become a respectable service provider for the development of valuable genetics. And not only with Holsteins, but with a full lineup for Fleckvieh and beef breeds.

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