Bernd Sommer, For More Than 30 Years the Familiar Face of Holstein Forum: ‘Deep Cow Families and Personal Contacts Form the Foundation’
‘We want to do much more than just organize a sale; we want to know who we are working with, and together build a long-term relationship and create something successful,’ says Bernd Sommer. The passionate German breeding expert gladly looks back at 30 years of Holstein Forum, but is even more eager to talk about – together with his daughter Alica – about the present and the future. About the various sales organized for themselves and for third parties. With personal contact providing the key to long-term success. ‘So that the buyers of today can be the sellers of tomorrow.’
Read article
Register for free and receive 5 articles as gift of Holstein International
